Thomas Paine wrote “What we obtain too cheap we esteem to lightly”.    Why then do I lose my mind and head straight for the review button if I have multiple crashes in an app I downloaded free.

As a minor connoisseur of IOS apps, my scoff meter goes way up when I see an app that is over .99cents.  I have conducted many an un-scientific survey (asked my buddies) and they would not dream of paying anything for an app, not one red nickel. What would you pay?

Have we become so cheap that we could not fathom paying more than say (insert dollar amount here)?   Let’s face facts, most of the reason we obtain these magical wireless devices is to download our personality in the form of shiny colored icons.  Should we not pay something for them?  Do we deserve to get them free because of our unwitting release of personal information and the constant bombardment of ads?

With our phones, pads and pods, we want to talk and play music and listen to podcasts.  The real fun though lies in beating the hell out of those damn smirking pigs and knowing the weather in Uganda (84° and clear right now).  Over the years for my work and personal schedules, I have spent $25-$30 bucks multiple times on Franklin paper planners.  I will be damned if I spend $6.99 for the 2Do app though.

Come on $6.99, seriously, what are they thinking?  Don’t they know that is the cost of mocha, skinny, caramel latte something at Starbucks?  Oh crap, my point is fading here; a cup of coffee is more than most apps.

When searching for apps do you feel unbridled hate towards the poor developer trying to make a buck because that sorry so and so is trying to rape us with this $4.99 Sonic the Hedgehog App?  Does cost out-weigh the performance and want factor?

Can we come to agreement that the most awesome design and beautiful interface will never make the “Tops in App” category if the dollar amount exceeds say $1.99?  I for one think the price should be at the bottom of the app store screen instead of the top so we can build up anticipation and excitement only to unleash a slew of profanity at a $2.99 app.

OK, I will come clean; I have paid for a plethora of apps over the .99-cent mark.  Yet I hate myself when I do, mostly because those apps are nestled in iTunes never to see the light of day again.  I had better not ever add all those up or I am going to be pissed.

What would you pay?